Visang Motors
Overview
Visang motors is a company that sells a vehicle that can be driven on the ground and also flew in the sky (a flying car) for 30 to 50 years old businessmen and women who value their time.
My Role
Personal Project - Branding
Tools
Photoshop, Illustrator, Indesign
About
Why Visang?
Our product is a flying car that was only imaginable before. The word ‘Visiang’ means ‘flying high’ and it also means ‘unusual’ and ‘extreme’ in Korean. By adding ‘fly’ and ‘unusual’, it clearly shows what the company is selling and the desire to go a different way from other automobile companies.
Logo Marks
Metal version
Mood Board
Color Palette
Application
Who / What / Where / When / How / Why
Competitive Matrix
Activation
VR driving
In our first class lounge at airports, you will get to experience our newly built VR booth before your departure. Unlike watching tv, you will find yourself immersed in virtual reality using visual reality technology. It will place you inside an experience of driving in the sky and able to feel what it will be like flying in the sky. Moreover, people do not have to waste their time on airport system anymore.
Annual Exhibition
The Visang Project is the most eye sighting exhibition that opens once every year. Inside the exhibition, numerous works of selected artists are going to be displayed. Every year, we invite special celebrities, our customers and the press to the opening show. Some artworks are to be auctioned. This project was started for donation purposes. After the event, we gather up a certain portion of money from the auction and help those who cannot afford education.
Flying Automobile Racing
Once a year, our company is going to hold a racing competition with ours. vehicle models. Like any other sports event, people can engage, Participate, and cheer their teams. Drivers are allowed to drive both on the roads and in the sky